{"id":92520,"date":"2025-01-28T15:43:04","date_gmt":"2025-01-28T15:43:04","guid":{"rendered":"https:\/\/nijimagazine.com\/?p=92520"},"modified":"2025-01-28T15:43:30","modified_gmt":"2025-01-28T15:43:30","slug":"multi-disciplinary-artist-bex-delivers-tonight-his-first-single-of-2025-via-10k-projects","status":"publish","type":"post","link":"https:\/\/nijimagazine.com\/2025\/01\/multi-disciplinary-artist-bex-delivers-tonight-his-first-single-of-2025-via-10k-projects\/","title":{"rendered":"Multi-disciplinary artist Bex delivers &#8216;Tonight&#8217;, his first single of 2025 via 10k Projects"},"content":{"rendered":"<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/uVbzbzSz-SY?si=jg3lO9rX-dyFwWWx\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>In just six months, London-born, Belgium-based artist BEX has achieved what many can only dream of in years. A true artist of the world, shaped by an early life across multiple continents, BEX\u2019s rapid ascent has already captivated audiences globally. From his East London roots to formative years in Botswana and Brunei, BEX\u2019s multicultural upbringing permeates his sound, resulting in a universally relatable artistry that transcends borders. Homing a genre-defying style, his seamless blend of introspective lyricism, acoustic melodies, and global rhythms, places him among the most compelling new voices of his generation, with the imminency of buzz surrounding BEX being no coincidence.<\/p>\n<p>&#8220;Tonight&#8221; is about the self-conflict of still wanting to be there for someone (an ex) who you know should have already moved on from,&#8221; BEX shares, offering an emotionally charged narrative at the core of the new track.<\/p>\n<p>With a sound that blends indie, R&amp;B, rap, and acoustic elements, BEX appeals to a broad demographic of \u2018individual\u2019 who crave authenticity. Drawing inspiration from icons like Michael Jackson, Post Malone, and The Weeknd, BEX is determined to carve out his own legacy. \u201cI want to create a project like this,\u201d he says, alluding to a forthcoming body of work that will further explore his acoustically led universe. \u201cI\u2019m leaning into this new version of me\u201d. The EP will arrive as his first formal project offering, consisting of 5 acoustic-leaning tracks, revealing BEX in his purest form.<\/p>\n<p><iframe loading=\"lazy\" style=\"border-radius: 12px;\" src=\"https:\/\/open.spotify.com\/embed\/track\/07tj5gy6TKsQ7x0fCjrovr?utm_source=generator\" width=\"100%\" height=\"352\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>With incredible organic growth, over 160K followers on Instagram, 158K on TikTok, and an astounding average of 100K views per reel, his authentic digital presence is undeniable. Spotify has also recognised his potential, featuring him on editorial playlists like \u2018New Pop Picks\u2019, \u2018New in R&amp;B\u2019, and \u2018Young X Dazed\u2019. Leading the charge into the EP, single &#8220;Grow Ill&#8221; cusped the end of 2024 and surpassed 400K streams within its first month, a remarkable feat given the competitive holiday period.<\/p>\n<p>BEX\u2019s journey began in Hackney, where he was born into a creatively driven household. With a multi-instrumentalist mother and a DJ father, music was more than a pastime\u2014it was a way of life. \u201cMy mum was heavy on sending me to dance lessons, the choir, and piano lessons until I was six or seven years old,\u201d he recalls. \u201cMusic was all around the household.\u201d<\/p>\n<p>As a pre-teen, BEX relocated to Botswana, where he immersed himself in Murumba bands and mastered the recorder and flute. \u201cIt was mandatory in school, but I enjoyed it and therefore took it to the next level,\u201d he says. His passion for rhythm and melody deepened when he began classical guitar training during secondary school in Brunei. \u201cI\u2019ve learned so much about rhythm and percussion,\u201d he notes. \u201cI\u2019m very conscious of melody, harmony, and chords now because I\u2019m so comfortable with the rhythm.\u201d<\/p>\n<p>These formative experiences, spanning multiple continents, have endowed BEX with a uniquely global understanding.<\/p>\n<div id=\"attachment_92523\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-92523\" class=\"wp-image-92523\" src=\"https:\/\/nijimagazine.com\/wp-content\/uploads\/2025\/01\/IMG_8873.jpg\" alt=\"Photo Credit: Little Analog Boy\" width=\"650\" height=\"650\" srcset=\"https:\/\/nijimagazine.com\/wp-content\/uploads\/2025\/01\/IMG_8873.jpg 700w, https:\/\/nijimagazine.com\/wp-content\/uploads\/2025\/01\/IMG_8873-400x400.jpg 400w, https:\/\/nijimagazine.com\/wp-content\/uploads\/2025\/01\/IMG_8873-520x520.jpg 520w, https:\/\/nijimagazine.com\/wp-content\/uploads\/2025\/01\/IMG_8873-53x53.jpg 53w, https:\/\/nijimagazine.com\/wp-content\/uploads\/2025\/01\/IMG_8873-125x125.jpg 125w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><p id=\"caption-attachment-92523\" class=\"wp-caption-text\">Photo Credit: Little Analog Boy<\/p><\/div>\n<p>Since settling in Belgium, BEX has quickly become a force to be reckoned with. His 2023 breakout singles, \u201cForgiato\u201d and \u201cSeventeen,\u201d have collectively garnered over 600,000 streams, partnered with huge live performances alongside prominent artists like M Huncho and Russ further solidified his reputation as a compelling live act.<\/p>\n<p>A pivotal moment came earlier this year during a trip to Tenerife, where he experienced a creative epiphany. This led to the creation of the acoustically driven hit \u201cMiss Me (Bad Vibes)\u201d which marked a new chapter in his artistry. Teased on Instagram and TikTok, the track quickly gained traction, amassing over 10 million views on reels alone. Upon its official release, the single garnered widespread acclaim, contributing to BEX\u2019s current Spotify listener count of over 300,000 monthly listeners.<\/p>\n<p>Following the success of \u201cMiss Me (Bad Vibes),\u201d BEX returned with \u201cUptown\u201d in October, a tender, acoustically led track which he co-produced alongside Alexis Seys. With over 3 million streams to date, the track showcases BEX\u2019s growth as a songwriter and his ability to capture universal themes of love and vulnerability. \u201cTalking about love feels good as it\u2019s honest for me right now\u201d he reflects.<\/p>\n<p><strong>Connect with BEX<\/strong><\/p>\n<p><a href=\"https:\/\/www.youtube.com\/channel\/UCvfCabAW04YT4uLPDPNccWQ\" target=\"_blank\" rel=\"noopener\">YouTube<\/a> | <a href=\"https:\/\/www.instagram.com\/bex.cd\/?hl=en\" target=\"_blank\" rel=\"noopener\">Instagram<\/a> | <a href=\"https:\/\/www.tiktok.com\/@bex.cd\" target=\"_blank\" rel=\"noopener\">TikTok<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In just six months, London-born, Belgium-based artist BEX has achieved what many can only dream of in years. A true artist of the world, shaped by an early life across multiple continents, BEX\u2019s rapid ascent has already captivated audiences globally. From his East London roots to formative years in Botswana and Brunei, BEX\u2019s multicultural upbringing [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":92525,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[4080,1],"tags":[1258,5611,190,853,854],"class_list":{"0":"post-92520","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-introducing","8":"category-music","9":"tag-introducing-tag","10":"tag-music-blog","11":"tag-new-music","12":"tag-singer","13":"tag-songwriter"},"aioseo_notices":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/nijimagazine.com\/wp-content\/uploads\/2025\/01\/IMG_8873-1.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/nijimagazine.com\/wp-json\/wp\/v2\/posts\/92520","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nijimagazine.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nijimagazine.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nijimagazine.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/nijimagazine.com\/wp-json\/wp\/v2\/comments?post=92520"}],"version-history":[{"count":4,"href":"https:\/\/nijimagazine.com\/wp-json\/wp\/v2\/posts\/92520\/revisions"}],"predecessor-version":[{"id":92526,"href":"https:\/\/nijimagazine.com\/wp-json\/wp\/v2\/posts\/92520\/revisions\/92526"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nijimagazine.com\/wp-json\/wp\/v2\/media\/92525"}],"wp:attachment":[{"href":"https:\/\/nijimagazine.com\/wp-json\/wp\/v2\/media?parent=92520"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nijimagazine.com\/wp-json\/wp\/v2\/categories?post=92520"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nijimagazine.com\/wp-json\/wp\/v2\/tags?post=92520"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}